Sticker Design

Sticker Design Brief
UpNorth Distribution, a leading cannabis distributor based in Arcata, CA, wanted to extend their promotional reach beyond traditional channels. They needed premium-quality stickers that could withstand wear and weather—helping them boost brand visibility wherever customers took them.
As a freelance designer and production coordinator, I led the creation and sourcing of UpNorth’s custom sticker collection, ensuring every piece matched their standards for quality and brand impact.
The Challenge
UpNorth’s goals for their sticker project were clear:
- Produce durable, high-quality vinyl stickers that aligned with their brand image
- Source a reliable vendor capable of premium printing and materials
- Create versatile sticker designs suitable for retail giveaways, partner promotions, and events
Initial consultations with local vendors raised concerns about quality standards, prompting a broader search for better options.
My Solution
I managed both the creative and production sides of the project:
- Custom Sticker Design Layout:
Developed a clean, on-brand sticker layout that balanced visibility and aesthetic appeal. - Vendor Research & Sampling:
Expanded the search beyond local vendors, identifying an online partner specializing in high-end vinyl sticker production. - Quality Assurance:
Placed sample orders to test material, color accuracy, and durability before committing to full production.
Once approved, I coordinated the full production run—ensuring consistency and quality across the entire batch.


The Outcome
The result was a successful collaboration that delivered stickers upholding the high-quality image of the UpNorth brand. The vinyl stickers produced were not only aesthetically pleasing but also durable, reflecting the standard of excellence that UpNorth carries in its products and promotional efforts.
The final stickers delivered exactly what UpNorth needed:
- Durable, weather-resistant quality ideal for real-world use
- Crisp, brand-consistent designs that maintained visual appeal across applications
- Increased brand visibility through easy-to-share promotional items
- Enhanced retail and event presence, driving organic brand engagement
The project gave UpNorth another powerful, portable tool to strengthen customer loyalty and brand awareness.
What The Client Said
“Andrew’s attention to detail throughout the sticker project was incredible. From sourcing the right vendor to ensuring the stickers matched our brand standards perfectly, they delivered exactly what we needed. Our customers and partners love them.”
– Geoffrey Hoopes, CEO, UpNorth
Freelance Sticker Design That Strengthens Brands
Whether you’re launching branded merchandise, expanding retail promotions, or creating event giveaways, I help businesses design promotional tools that stick—literally and figuratively.