Alkalyne Blog
Insights from the Digital Frontier
Why Getting Your Business on Apple Maps Is More Important Than You Think
May 7, 2025
When we talk about local SEO, most business owners immediately think of Google—and for good reason. Google Search and Google Maps dominate how people find local services. But there’s another major player that’s easy to overlook: Apple Maps. If your business isn’t listed and optimized on Apple Maps, you’re missing out on a huge segment…
From Cartridges to Code: How Video Games Sparked My Career in Tech
Before I ever wrote a line of code or launched a freelance business, I was just a kid glued to…
5 Signs Your Small Business Website Needs a Rebuild Instead of an Update
If you’re running a small business, your website is probably the workhorse behind almost every sale and inquiry. But over…
5 Essential Elements of a High-Converting Small Business Website
For most of the small business owners and agency leads we work with at Alkalyne Solutions, a website is much…
Local SEO vs. Google Local Service Ads: Which One Do I Recommend to Clients?
If you run a small business, you’ve probably heard two things over and over again: As a freelance digital marketing…
How I Help Local Businesses Get Found in Voice Search
If you’ve ever asked Siri where to eat or told Google to “find a plumber near me,” you already understand…5 Website Must-Haves I Always Recommend to Small Business Clients
Whether I’m building a site for a local service business or consulting with an agency that needs white-label support, one…
Why Your Website Isn’t Bringing You Leads—And How to Fix It
Let me guess—you’ve spent good money on your website. It looks clean, it loads fast enough, and your business is…
Why Agencies Trust Me to Handle the Work They Can’t Keep Up With
I’ve worked with enough agency owners and account managers to know how the story usually goes: things start off manageable,…
What Google Really Wants from Your Website in 2025
Every time Google updates its algorithm, business owners and agencies alike brace for impact. Rankings shift, traffic drops, and suddenly…
Local SEO Isn’t Optional Anymore—It’s Essential
If you run a local business and you’re still treating SEO like a “nice to have,” it’s time for a…
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